CASE STUDY: CURTIS SURFACING
From Slow Weeks to Regular Commercial Enquiries Every Month
Curtis Surfacing went from relying on word of mouth to generating a steady flow of high-intent commercial enquiries including resurfacing, tarmac installations, road surfacing & car parks.
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5-10
Enquiries
Per 30 Days
High intent domestic leads generated
90 Days
Consistent
Results
Results generated within 90 days
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£10,000+
Monthly Revenue Generated
On average added revenue per month
A simple proven system designed to bring in the right enquiries, consistently
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"We first got EJ in to transfer our website away from another provider. From there, they managed our website SEO, which helped generate a steady flow of enquiries in our local area. They're reasonable with their pricing and don't tie you into long contracts."
Tony & Tracy,
Curtis Surfacing Ltd
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5.0
Average rating on Google from local business owners.
THE PROBLEM: LACK OF SURFACING ENQUIRIES
They Had Over 20 Years Experience But Lacked A Way To Generate Enquiries
Despite offering high-quality workmanship, Curtis Surfacing were struggling to generate a consistent flow of surfacing enquiries. They relied heavily on word of mouth and repeat customers, which led to unpredictable periods of work.
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Relying on Word of Mouth
Most of their work came from referrals, meaning they were not in control of their business growth.
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Basic Website
Having a basic website meant it was hard to get found and generate phone call enquiries.
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Waiting On Invoice Payments
As a surfacing contractor their line of work was largely commercial meaning 60 day invoice terms.
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No Reliable Enquiry System
There was no system that wpuld attract consistent enquiries month after month.
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HOW WE FIXED IT
How We Turned It Around In 90 Days
We implemented a proven system designed to generate consistent, high-quality surfacing enquiries month after month.
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01
Rebuild Website
For Visibility
We transferred their website away from another provider and rebuilt it to rank well on Google for local surfacing enquiries.
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02
Targeted High-intent
Local Searches
We created location-specific pages and used Google Business Profile to further target commercial surfacing enquiries in the local area.
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03
Built a Consistent
Enquiry System
We optimised and scaled what worked to create a repeatable system that brings in steady surfacing enquiries each month.
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A clear strategy. The right targeting. Consistent monthly results.
That's how we turned unpredictable weeks into consistent enquiries.
THE RESULTS
The Breakdown
In Real Terms
Here's how the results play out behind the scenes and how they translate into recurring monthly revenue for our client.
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5-10
Enquiries Generated
High intent domestic leads from website, Google Ads & Google Business Profile.
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2-3
Jobs Booked
Not every enquiry turns into a booked job. Our client averages a 35% close rate.
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£3,000 - £5,000
Average Job Value
Typical average job value of enquiries that we are getting for our client.
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TYPICAL MONTHLY REVENUE
£7,500 - £12,500
From just a handful of the right enquiries turning into booked work
This is consistent
£10k+ per month potential.
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Quality over quantity.
We focus on generating leads that are ready to buy, not low quality spammy enquiries that amount to no booked jobs.
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More enquiries.
More booked work.
More revenue.
Want Consistent Enquiries Like This For Your Business?
If you're tired of unpredictable work and want a steady flow of high-quality enquiries each month, we can help you build the same system.
5.0
Average rating on Google from local business owners.
We'll review your current setup, identify what's holding you back and show you exactly how to generate more enquiries, no pressure or obligations.
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We only take on a limited number of clients to ensure results - availability may be limited.